Category 01
Conviction
The strength and consistency of an investor’s expressed interest. Conviction reflects whether engagement is deepening or cooling, based on repeated, observable interactions over time.
Category 02
Momentum
The direction and pace of a relationship. Momentum captures whether engagement is accelerating, holding steady, or declining—helping founders prioritize where energy is compounding.
Category 03
Relationship Health
The overall condition of the relationship. Health reflects responsiveness, reciprocity, and the quality of ongoing communication between a founder and an investor.
Category 04
Intent
The inferred direction of an investor’s interest. Intent signals where a relationship is heading—toward a meeting, a commitment, or a graceful close—based on behavioral patterns.
Behavioral signals, not opinions
Scoring is driven by behavioral signals—measurable, observable activity on the platform. Subjective opinions do not influence the engine. What a relationship does matters more than what anyone says it is.
Explainability, protected weighting
Bridge IR intentionally provides explainability—so founders understand what drives a score—while protecting the proprietary weighting methodology that powers the engine’s accuracy and integrity.
